"Perfect. Here's how I'd like to use our time so this is actually valuable for you."

"First, I want to learn about your shop — what you're currently doing to bring in jobs, where things are working, and where they're falling short."

"Then if I genuinely feel we can help, I'll walk you through exactly what we do and what I'd recommend for your specific situation."

"And if it feels like a fit on both sides, we'll talk through next steps. Fair?"

"Let's start here — what would you say is the single biggest challenge in your shop right now when it comes to bringing in and booking new jobs?"

"What services are your bread and butter right now — service calls, installs, emergency work, maintenance?"

"What's your service area? How far out do you drive?"

"How many jobs are you typically booking each month? And what does a strong month look like — vs a frustrating one?"

"What's your average job ticket right now — blended across service calls and bigger installs?"

"So if we helped you book even 5 or 10 additional jobs a month — what does that mean financially for your business?"

"What are you currently doing to bring in new jobs? What's worked best? What's disappointed you?"

"Have you tried Angi, Thumbtack, Home Advisor, Yelp, or other lead services? How did that go?"

"Who's answering the phone right now — you, your wife, an office manager? And what happens when calls come in after 6pm or on weekends?"

"Roughly — what percentage of calls do you think are going to voicemail or getting missed entirely? Be honest."

"How long has this been an issue for you? Has it gotten more frustrating as the business grows?"

"One more quick question — when a tech goes out for an estimate or service call, what percentage actually close and become paid jobs? What's your close rate?"

"Okay, so just to make sure I have this right —"

"[Summarize: their service type, job goal, what they've tried, why it hasn't worked, what they want 90 days from now]"

"Is that accurate?"

"At a high level — what we do is help HVAC and plumbing shops build a predictable, systemized job booking engine. Instead of losing calls after hours or relying on Angi to feed you garbage leads, we install the infrastructure that captures, qualifies, and books every call. Let me walk you through the three layers."

"First we install AIVY — your AI receptionist. Your phone gets answered 24/7 by an AI that sounds human. Every call captured. Missed call? AI texts back in 60 seconds. Emergency at midnight? Booked into your calendar before you wake up. No more losing jobs to whoever picks up first."

"Then we add the rest of the AI team — ACE for follow-up, LANCE for booking confirmations and no-show prevention, SARA for review collection and reactivation, and EVAN for monthly reporting. This is the back-office automation that turns calls into jobs into reviews into repeat customers — without you hiring a single office person."

"Finally, we run your full marketing engine. Google Ads, Local Services Ads, Meta. Landing pages built for HVAC and plumbing searches. This is where you go from reactive to predictable. And on this tier we guarantee 90 booked appointments in 90 days — or we work for free until we deliver."

"Actually — let me pull something up for you while we're here. I want to show you visually what this looks like and what the data says about where HVAC and plumbing shops are losing jobs."

"At minimum, we install AIVY — your AI receptionist. $997 setup, $497 a month. Five days to go live. Just one recovered emergency call covers your entire monthly fee. Most shops start here if they're not ready for the full system."

"If you want the full back-office machine — receptionist, follow-up, no-show prevention, review engine, dashboard — that's $1,500 a month plus $1,500 setup. If your average job ticket is $900, you only need to recover 2 jobs a month for it to pay for itself. Most shops recover 10+."

"If you want the full system plus us running your paid ads — that's $3,000 a month plus $2,500 setup, on a 4-month commitment. At this tier we guarantee 90 booked appointments in 90 days — or we keep working for free until we hit it. If this brings in even 10 extra jobs at $900, you're looking at $9,000 in new revenue against $3K. The math is simple."

"Based on everything we've gone over — how does this sound to you?"

"Do you feel like this is something that could genuinely move the needle for your shop?"

"Which option feels like the right starting point for where you are right now?"

"Perfect. Here's what happens next — I'll send the Stripe link and the intake form right now. Once we have your info back, our team gets AIVY built and live within 5 days. You'll have qualified jobs hitting your calendar within the first week."